Keane was launching a new testing service and needed a brochure to provide the complete download.  It’s a pretty straightforward piece on the surface but it required some behind-the-scenes machinations:

  • Interviewing multiple India-based technical experts
  • Synthesizing technical input with Keane’s corporate messages
  • Driving consensus on service offerings and differentiators
  • Collaborating with the design team to metaphorically represent the nebulous world of testing (the swirly galexy on the cover nails it, no?)